California is setting the stage for more accountability in the digital world—and it’s bound to become the new norm, considering its swift and broad reach. Effective January 1st, 2020, the […]
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California is setting the stage for more accountability in the digital world—and it’s bound to become the new norm, considering its swift and broad reach. Effective January 1st, 2020, the […]
Read MoreThis past fall, Google started rolling out its biggest algorithm change in about 5 years. It’s called BERT, and it was developed by researchers at Google in 2018 to better […]
Read MoreCreating engaging content is important for your brand—but if people don’t see it, what good does it do? 90% of content on the internet today has been created in the […]
Read MoreKeyword research provides you with specific search data that can help you answer questions like: What are people searching for? How many people are searching for it? What are they […]
Read MoreWhether you’re ready for it or not, the holidays are fast approaching. Some retail stores had their trees and holiday bows out before Halloween. That can grate on some people’s […]
Read MoreIf you feel like an outsider to the SEO world, keeping up with Google’s seemingly daily changes surely feels like a challenge. But we’re here to break it down for […]
Read MoreThere’s been a dramatic shift in the way Google evaluates and ranks local businesses, and Uptick is ahead of the game in adapting to these changes. In the past, maintaining […]
Read MoreA rebrand is oftentimes years in the making, whether we realize it or not. A company, if they’re doing things right, is always growing. Eventually they reach a point where […]
Read MoreWhen users look for information online, they usually begin their journey on Google. In fact, 93 percent of online experiences begin on a search engine, and Google is the most […]
Read MoreMarch 13th was a dark day in the world of social media. For what felt like ages, social media influencers, marketing professionals, and casual social media observers held their collective […]
Read MoreWhen it comes to marketing—even just digital marketing—there are a myriad of different options available out there. Depending on your company’s goals, personality, audience and other factors, what kind of […]
Read MoreWhile still in existence, television ads, direct mail, radio and the like just aren’t as effective as digital marketing. Think of it this way: we’ve all heard that saying […]
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